Drumhead Cigarettes, 1927=28
Player's Drumhead Cigarettes pull-out counter card in three parts. The back section depicts a drummer boy with a pack on his back, wearing a busby, elaborate tailed coat, white breeches and gaiters. The centre section has the text "PLAYER'S // DRUMHEAD // Cigarettes". The front section has a pack of 5 cigarettes at the left hand side and a pack of 10 cigarettes at the right hand side. Between is the text "5 FOR 2d. // 10 FOR 4d.". On the reverse is a mechanism to allow the card to pull out and hand-written note which reads "PLEASE RETURN // TO ARCHIVES" and below is a rubber stamp which reads "JOHN PLAYER & SONS // STORES ADVERTISING // GARDEN STREET // NOTTS". There is a label which reads "MARDONS // WINDOW NOVELTIES // EMBOSSED SHOWCARDS / &C, &C // VARNISHERS // GELATINERS & FRAME MAKERS // BRISTOL & LONDON."
© Produced by the kind permission of Imperial Tobacco Limited, England